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Food Videographer & Photographer Amsterdam

Jean Bâton: Monthly Recipe Video Production & Food Photography

Some collaborations go beyond a single shoot.

For Jean Bâton, Butterfly Studio produces monthly recipe videos, food photography and campaign content – building a consistent visual brand identity across Instagram, TikTok and digital advertising.

Every production combines recipe development, food styling, set design and controlled lighting into visuals that are appetite-inducing and instantly recognisable as Jean Bâton.

This is what a long-term creative partnership looks like: content that evolves with the brand, performs on every platform and keeps audiences coming back.

Creative Concepts.

These are not standard recipe videos. Every concept starts from an original idea - unexpected enough to stop the scroll.

The Concepts:

| Smash Burger - We start where other videos end. We smash the burger and show how juicy it should be.
| Mayonnaise Lava Cake - A cake on the outside. Pure mayo on the inside.
| Get Ready for the Launch - Falling ingredients, an iconic beat, one product centre stage.
| Golden BBQ Tacos - Sharp. Golden. Showcasing the iconic BBQ grill.

Seasonal Campaigns.

Seasonal content that goes beyond decoration. Every theme is translated into a visually strong story with the product as the hero.

The Themes:

| Christmas - Potato Gratin with Truffle Mayo. Majestic. Rich. The perfect companion for your Christmas turkey.
| Christmas - Potato Pavé with Golden Truffle Mayo. Luxurious table setting. Golden details. A side dish that steals the show.
| Sinterklaas - Pepernoten with Spicy Truffle Mayo. A classic treat with a bold twist. Spicy, surprising, unforgettable.
| Easter — Egg Salad in Parmesan Cups with Belgian Mayo. Soft yellow table setting. Elegantly plated. Easter as it always should have looked.
|Easter - Potato Hashbrowns with Truffle Mayo. Crispy. Golden brown. Easter at its most delicious.

Client: Jean Bâton

Services:

  • Recipe videography
  • Recipe development
  • Food styling
  • Set styling
  • Food photography
  • Post-production

Credits: Creative concept & art direction: Howdy Amsterdam | Paul Bakker Concept, copy & creative writing: Wilbert Leering Geurts

Location: Amsterdam, Netherlands